A few years ago, we were consulting to one a financial services client. Experience we thought was on our side when introduced by a young digital guru (YDG). When we ran through what we thought Read more…
In customer relationship management (CRM), customer life cycle is a term used to describe the progression of steps a customer goes through when considering, purchasing, using, and maintaining loyalty to a product or service. Marketing Read more…
The Law of Monitoring Generally, the law allows you to monitor an employee’s communications in the workplace, with a few important exceptions. Here are the rules. Phone Calls Employers may monitor employee conversations with clients Read more…